How to make a release announcement video for a single, EP or album

A release post works best when fans can hear the song while they read the title and the date. A short animated video does both at once.

Making it in Motiontone

1. 1

   Start

   Open any template from the gallery and make it your own, or start from a blank canvas. You can begin without an account.

2. 2

   Cover art

   Drop in the cover art or an artist photo. Remove background cuts a person out of a photo, so the artist can stand in front of the design.

3. 3

   Title and date

   Replace the artist name, the release title and the release date. A cascade animates the title one letter, word or line at a time.

4. 4

   Song

   Upload the track. Motiontone finds its beat, and any property can move with it: a scale that pulses on every beat, or a glow that follows only the Bass, Mids or Highs. Trim the song to start at the part fans know best.

5. 5

   Depth

   Turn a layer into 3D to tilt the cover art toward the camera, or add effects such as blur, glow, grain or color.

6. 6

   Motionbot

   Describe the motion you want and Motionbot, the built-in assistant, animates it. Every change it makes stays editable, keyframe by keyframe.

7. 7

   Sizes

   Add artboards for an Instagram post (4:5), a story, reel or TikTok (9:16) and a square. They share one timeline, so every size moves together.

8. 8

   Safe zones

   Turn on the social media safe zones to see where the TikTok and Reels buttons and captions will sit over your design, and keep your text clear of them. They only show in the editor, never in the video.

9. 9

   Export

   Export an MP4 for each size and post it.